
Helping you step out of overwhelm and into your role as the confident, supported CEO you were made to be.
Hey, Y'all!
I’m Heather Duff—Online Business Manager, Business & Automation Strategist, and mama to five incredible kids. I know firsthand what it feels like to build a business while raising a family, spinning too many plates, and trying to keep it all from falling apart.
You started your business to create freedom, flexibility, and impact—but somewhere along the way, the to-do list exploded, the inbox took over, and instead of feeling like a CEO, you're stuck being the admin, the project manager, the customer support team... and everything in between.
That’s where I come in.
I partner with coaches, creatives, and service providers to manage the backend of their business so they can finally reclaim their time, breathe easier, and focus on the work that lights them up.
My Zone of Genius?
Building systems that work even when you step away.
With a background in business administration and education, I bring the perfect mix of structure + strategy + heart to every business I support.
I help my clients:
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Automate repetitive tasks that eat up their time
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Manage and delegate to their team without burnout
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Set up systems and SOPs that make scaling sustainable
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Launch with ease (instead of last-minute panic)
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Track the right metrics so they know what’s working (and what’s not)
I’m not just here to do tasks—I’m here to help you build a business that runs with flow, purpose, and margin for your real life.
Why I Do This Work
I built my own business during nap times, kids' sports, and some crazy days—not because it was easy but because I knew I was called to more.
I believe you don’t have to choose between a thriving business and a full life.
You can have both—with the right support and the right systems in place.
That’s the kind of freedom I’ve created for myself, and it’s what I’m passionate about helping other business owners create, too.
Let’s Work Together
Whether you need someone to come in and overhaul your systems, manage your team and launches, or just help you breathe again—I’m here for it.
Together, we’ll build a backend that supports your big vision without the burnout.